New Year, New Decade, Happy 2020!

New Year, New Decade, Happy 2020!

Devinah 2019 Year in Review header

A Year in Review: 2019

Sparkly shifts. Big launches. Huge community love.


2019 overflowed with shifty sparkles and chromatic goodness in the studio. We launched four fan favorites that kept selling out fast:

Here are the Top 6 most-liked community posts on our Instagram from 2019. Thank you for every tag, share, and swatch. 🖤


#1 Most Liked

A palette full of Devinah — goals. Reposted from @misscannibella. Mattes and shimmers in a dreamy mix.


#2 Most Liked

Candy coma swatches of Xploders by @angeschka.


#3 Most Liked

Finger dips forever. Galaxy Dust singles by @kellienicole86 featuring Asteria, Skyla, Messier, and Celesta.


#4 Most Liked

Holiday finger dips for #DevinahHollyJollyTrio by @jnicole1119 with Yumlicks, Cygnus, Messier.


#5 Most Liked

Fall vibes color story by @empoweredbeauty.blog. Would you wear this combo?


#6 Most Liked

The multichrome wave. Butterfly Kaleidoscope arm swatches by @colourpopcult.


Cheers to 2020

New year, new goals. Thank you for every like, tag, and message — we’re grateful for this community.


Share your 2019 throwbacks and tag @devinahcosmetics and @deandra.irene so we can repost your favorites. ✨📸