A Note From Our Brand Owner

A Note From Our Brand Owner

A Note From Our Brand Owner

Hey sugies, it’s me — DeAndra 🖤

I just wanted to take a moment to tell you how much you’re appreciated. Your support, your excitement, and the way you bring Devinah into your beauty routine means everything to me.

🖤 Thank you for double tapping our photos.
🖤 Thank you for the comments you leave — they never go unnoticed.
🖤 Thank you for swatching, sharing, and showing off your Devinah looks.
🖤 Thank you for simply being YOU.

As always, I’m wearing Devinah — Virago (matte) as my base and Skyla (Galaxy Dust) over the lid. 🥰

I’m grateful you're here, supporting a small indie brand with big spooky dreams. We have so many enchanting things planned… and I can’t wait for you to see what’s coming next.

Sending love to you and yours 🖤💋
XO — DeAndra

Devinah Brand Owner

Shop the Shades I’m Wearing

Virago  |  Skyla

Explore Our Current Collections


Curated by DeAndra Irene - your Curator of Chaos & Checklists and the darkly organized queen behind Devinah’s Diary.

Show us your beauty rituals by tagging @deandra.irene and @devinahcosmetics so we can see your sparkle in action.


2 comments


  • Cassou

    I’m excited to try your products. I literally just started my Indie makeup journey. I love make and especially eyeshadow but i was mostly using high end and a few drugstore. I stubbled across some reputable influencers who say Indie is even better. now I’m trying to filter through all this Indie world stuff to find who is the best and what is the best. I’s a little different because when I ordered before, if i didn’t like it i could just send it back. with this i see i cannot. So I have to be extra sure I want to order it and that keeps me from trying stuff. Are you the same Deandra from JD Glow?


  • Susan Blanchflower

    Hey! I am beyond excited to try out your products! I’m stepping into a new chapter and I’ve always loved makeup so I’m kicking it up a notch.

    Found you through Brit Clarke (that chick ROCKS!!). I grabbed what I could but any suggestions would be appreciated.

    Thank you!

    ~ Susan


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